I tried posting this the other day. I hope it goes through today.
"Lee Michaels" <leemichaels*nadaspam* at comcast dot net> wrote in message
news:...
>
>
> <[email protected]> wrote in message
> news:[email protected]...
>> On Friday, July 8, 2016 at 3:29:06 PM UTC-5, Swingman wrote:
>>
>>> Two more posts added (172 total) to the 'research notes' on your "book"
>>> on finishing. ;)
>>>
>>> Your curator ...
>>
>> Wow... I had no idea!
>>
>> You know, one day I might just get those from you and put something
>> together. There always seems to be a need. I am working now to get a
>> contract to oversee (schedule and consult) on a large remodel. I don't
>> have the time to do it personally as I am covered with all the hail
>> damage work I can do now.
>>
>> But it is a nice job, and the painting contractors the client interviewed
>> are frankly, lost on refinishing. They know nothing about "industrial
>> grade" enamels, little about prep, and their product knowledge is limited
>> only to their favorite supplier, which is most cases is Sherwin Williams
>> because they have a free Keurig machine in every store.
>>
>> The cabinet refinish (there are three wall to wall units that total about
>> 40'X9, a bathroom vanity, and lot of kitchen cabs that are in the mix.
>> The total overhaul on the cabinets finished the way they should be with
>> new hardware installed will probably be about $20 - 25 thousand. They
>> are all solid white oak (oak ply carcass/shelves)from about 25 or more
>> years ago, so in my opinion worth saving. Due to the layout of the
>> rooms, if new cabinets were to be made and installed, they would go back
>> almost exactly the way they are now, just with lesser quality material
>> and a three month wait time on the cabs themselves. They they would need
>> to be installed and finished as well. Savings by refinishing is
>> enormous, and the painter will be able to put a handful of cash in his
>> pocket if he does it right.
>>
>> Sadly, they hardly know where to start. I am negotiating with the client
>> now to see if he wants me to write the specs and materials just for the
>> refinishing.
>>
>> I am surrounded by latex slingers. Anything these guys know about oils,
>> long oils, enamels, deglossers, etc., is all folklore. What a shame.
>> About ten years ago, Sherwin Williams gave FREE classes on how to use
>> their products, and fed you a hot dog at lunch, and an additional 10% off
>> any industrial grade product you bought (in addition to your normal
>> discount)for the next 30 days.
>>
>> They canceled <all> the classes because not enough people attended. Not
>> just here, but wherever SW sells their products and has an industrial
>> division.
>>
>> The thing that keeps me from putting my thoughts all in one basket is
>> that while probably ten people on this earth would read it, at that rate
>> it would be easier for them just to call me!
>>
>> Although, one day you should show me those posts. I have kept exactly
>> none of them.
>>
>> Robert
>>
> Robert, As an old marketing research guy, I have an idea that I have
> actually seen done many years ago. If in fact, there is an "industrial"
> category, division, etc., there would be a great interest in getting word
> of that out. If you were to write something up in a digital format, think
> Kindle, you could put something together fairly quickly. It does not have
> to be a big book. In fact it could be deliberately small to "introduce
> the concept" The concept being there are other finishes in the world
> besides cheap latex. You could even have a humorous title about that,
> (Anything but Latex!)
>
> It could even start a movement! Anything but Latex!
>
> It then would become universally available, for a very reasonable price.
> If more info was required to cover any particular topic, then another
> volume could be made. Just sneak it out there, get a few good reviews and
> let the finish/paint company find out from the market. They will go to
> bat for you to promote the product. Even buy large quantities from you to
> sell/promote that industrial line.
>
> I worked many years ago with a software coding guy who wrote a book that
> few people on the planet understood. He never sold a copy. He just sent
> it out everywhere to the heads of the coding departments of many
> companies. They took a look at it and decided that he knew what he was
> talking about. And they paid $2,000 a head to send their coders to his
> seminars. It was referred to as Expertise Marketing. You could even
> conduct a few seminars yourself. Maybe even do some things for the finish
> companies themselves. Real expertise, delivered in a folksy way is strong
> marketing. It would probable pay well too. (Although it probably could
> not compete with hail damage. ;-)
>
> Think outside of the box Robert. You have the expertise. It is just a
> matter of figuring out how to capitalize on it.
>
> My two cents, Lee
>
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